Multichannel e-commerce strategy – Streamline and Grow Your Multi-Channel e-commerce Business

There are at least dozens of e-commerce platforms available which can support multichannel e-commerce. As e-commerce industry grows, it is important that small to mid-size e-commerce retailers take a step towards multi channel, multi location based e-commerce strategy. This article focuses on what multichannel e-commerce is and how retailers can choose the right platform to

How to do Google Remarketing?

  Increase your sales through Google Remarketing. As the Google Adwords cost is increasing day by day, advertisers and marketers are looking different ways to optimise the conversion rates. It is still quite a challenge for businesses to grow and invest wisely in marketing. As a marketer or advertiser, you should always keep testing new

Small business web design

For all small businesses, website is a vital piece of your marketing and lead generation tool. Very often small businesses do not have a luxury of spending money on branding as well. When website visitors visit your website, you must make sure that you are providing enough information to them to make an informed decision

Web Design for Non-profit Organisation

These days every non-profit organisation needs a beautiful website. The main purpose of website is to promote events, raise awareness, collect donations and provide resources to users. Most non-profit organisation need to follow well planned approach to create promotional materials and website. How do you differentiate web design for non-profit organisation from commercial web design

Why Mobile website Optimisation should be part of your digital marketing strategy?

Statistics show that mobile use will outdo desktop traffic by 2014. With this statistic, company owners, regardless of their forte should be this new breed of audience and start reaching out to them. There is a growing dominance of mobile searchers. With new technology and software constantly updated and upgraded, we have become largely dependent

Why Content plays an important role in websites?

Your business may be the up-most in customer service and may have top of the range products, but if you don’t have equally as great content on your website to pair, no one will appreciate your products? Having the right content displayed through-out your website is a key element to help your business grow and

Art of creating a memorable branding for a company.

We affiliate a brand with a distinct image that is made up from wording, colours and shapes. This design is a reflection of the brand and the company whilst telling a story through these elements. The most famous of these images are the golden arches of McDonalds, to the signature red and white cursive writing

Web Design Conferences around Australia

Across the world through out each year, collectively the new and the old of the design world congregate together to inspire interact and gain insight into the industry. These annual conference draw an array of people including web designers, small business owners, students and all those interested in the field of web design. These conventions

is social media marketing right fit for your business?

Today everything is on social media, from your work place to your local Chinese takeaway to your old year 2 primary school teacher, everyone to everything is interconnected. It started with MySpace then we all jumped boat to Facebook. Then in 2006 we started to “tweet” and we haven’t stopped. Now we are alternating between

What is responsive Web Design?

Responsive Web Design (RWD) is a new age technique used to develop an easy navigation and easy to read website. It has been designed so you are able to have a mobile presence with your site without changing the URL. Responsive Web Design allows a server to send the same HTML whilst CSS media queries

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