Category Archives: Small Business Marketing

Art of creating a memorable branding for a company.

We affiliate a brand with a distinct image that is made up from wording, colours and shapes. This design is a reflection of the brand and the company whilst telling a story through these elements. The most famous of these images are the golden arches of McDonalds, to the signature red and white cursive writing

is social media marketing right fit for your business?

Today everything is on social media, from your work place to your local Chinese takeaway to your old year 2 primary school teacher, everyone to everything is interconnected. It started with MySpace then we all jumped boat to Facebook. Then in 2006 we started to “tweet” and we haven’t stopped. Now we are alternating between

Some interesting SEO Statistics

It has become essential in this day and age that to grow your business, you need to utilize all resources within the digital world to help target a larger audience and construct a stronger visible existence online. SEO hasn’t always been raved about and it has slowly become the black sheep of the internet marketing

How SEO can help you enhance your brand power?

Search Engine Optimization isn’t only about improving a business, it’s a tool to build brand value and customer relations. By re-working the marketing budget for organizations and including SEO as part of their overall strategy it will not only be dollars well spent but the results will be more than impressive. To enhance a brands

20 Web Design Mistakes You should Avoid.

Usually when websites are built, owners do not think about how their customers are going to use  the site and end up being trapped on commonly known mistakes made by their web designers. I thought, I would educate in this post about what are those common mistakes and how to avoid them. What I have

Dream Consultancy is on the Move. We are moving to a new location.

  We’re delighted to announce the exciting news of Dream Consultancy’s imminent move to bigger office. After three brilliant years at Adelaide St, Richmond, we’ve run out of corners to cram desks into and have found the perfect space just up the road. Our new home in South Melbourne is even more central and closer

How Your eCommerce Website Can Compete Against Internet Giants

Whether you’re creating a company that sell products online, or already have your e-commerce website established, looking at who you are playing against in the market can be intimidating. How can a player in minor league can compete with professionals? If it works in movies, works in real life, right? In fact, in this case,

How get more social media followers.

Social media can seem overwhelming, especially when you’re starting from scratch without any followers on your profiles. Building a following does take time, but there are many simple ways you can attract new followers. Here are 25 easy ways you can get more social media followers: 1. Enable Social Sharing Add buttons to your blog

How to Attract More Clients on your Website

Is your website bringing you new clients? When is the last time you took a long hard look at exactly how your website helps you attract clients? Now is the time to implement five tips that will make your website actually bring your new clients. Of course, you need people to visit your website in